How to Set Up Your Brand Kit

Wait, what's a Brand Kit?

In Vocal Video, everything you create can match your brand: videos, video collectors, galleries, video players, and even your public video pages. We do this with Brand Kits, a collection of essential branding elements:

  • A public organization/brand name
  • Your brand logo
  • A color palette for your videos
  • The colors, background image and fonts for your video collectors

Everything matches your brand: your logo and colors on a video collector, in a video, and on its public video page.


Your brand kit may have already been set up when you signed up for your account. In most cases we can automatically load your brand logo and color scheme from your organization's domain name. To check or change your brand kit settings, click Brand Kit in the main menu.

You can also get a live preview of how your brand kit looks on a video collector on the Branding step of the collector setup:

The Branding step of collector setup, with the company name, Logo switch and brand colors beside the collector preview. An arrow points to the Branding step.

Keep in mind that when you edit the logo, colors, background image, fonts or organization name here, you're editing your workspace's brand kit, so the changes apply across your workspace. The one exception is the Logo switch, which shows or hides your logo on that collector only.

Fine-tuning Your Brand Kit

From your Home page on Vocal Video (access here) you can find the Brand Kit in the left-hand menu. From top to bottom, the page has:

  • Organization/Brand Name and your Logo, used on both videos and video collectors.
  • Videos: your Video Color Palette.
  • Video Collectors: Video Collector Colors (text, button and accent, and background colors, plus an optional Background Gradient), a Video Collector Background Image, and the Video Collector Heading Font and Video Collector Body Font.

Changes are saved automatically.

The Brand Kit page in Vocal Video, with the brand name, logo and Video Color Palette. An arrow points to Brand Kit in the left navigation.

If you don't have the exact hex color codes for your brand handy, you can copy them from an open web page or a file on your computer with the eye dropper tool. Here's how:

  1. Open our color picker (click any color, like Background Color or Button & Accent Color)
  2. Click the white paint palette icon
  3. Click on the eye dropper icon
  4. Hover over the source color you'd like to copy
  5. When you click an item with the eye dropper tool active, its hex color code will be copied into Vocal Video.

The Brand Kit page with the color picker open on Button & Accent Color, showing the swatch grid and hex code field. An arrow points to the color swatch that opens it.

Your logo appears on your video collectors, in your videos, and on your public video pages. Switch on White background behind logo if your logo needs a light background to stand out.

Can I change the size of my logo?

Not directly. There's no size setting: Vocal Video scales your logo to fit the space it has in each place it appears. If your logo looks too small, check the image file for empty space or transparent padding around the logo itself. That padding counts as part of the logo, so cropping it away before you upload makes the logo display larger. To use a different logo in a single video, open the video in the editor and go to Design > Logos.

Video Collector Colors

The Video Collector Colors apply to all of your Video Collectors. These colors are also used on your public video pages.

Note: if you use white or a very light color as one of your background, button or accent colors here, be sure to choose a dark text color. All colors are fully customizable.

You can also add a Video Collector Background Image. Test every page of your collector afterward to make sure the text is still easy to read.


Video Color Palette

Your Video Color Palette holds up to four brand colors for your videos. Here's how it's used today:

  • New videos, including the draft videos Vocal Video creates automatically, take their colors from the template they're built with. To change the colors of new videos, edit your template's colors. See Video Templates: the Complete Guide.
  • When you pick a template from the library, switch on Use my colors to use your palette instead of the template's own colors.
  • In the editor, your palette colors are offered as quick picks in the color picker.

Changing your palette doesn't change the colors of your existing videos or templates.

Changing Colors for a Specific Video

To change the colors of an individual video, open it in the editor, click Design, and choose the Colors tab. You can change the video's palette and choose how the colors are used in each type of scene.

The editor's Design panel on the Colors tab, with the video's Color Palette and expandable Logo Scenes, Video Scenes and Thumbnail color settings. An arrow points to the Design button in the right sidebar.

Have multiple brands?

If your organization has multiple brands or departments that have different branding needs, you'll want to upgrade to our Pro Plan and add additional workspaces. Each workspace has its own brand kit, and you can also restrict users' access to specific workspaces.

For more information see:

Still need help? Contact Support at support@vocalvideo.com

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